Every project here starts with one question, how will this make people feel? That human-first mindset is what makes SDI so special.
We don’t just design spaces, we craft experiences that spark connection, curiosity, and creativity.
Being part of a team that values bold thinking and genuine collaboration makes coming to work feel inspiring every single day.
Made for Humans | Designed for Experience
At SDI Design, people come first. We create bold, intuitive spaces that reflect culture, inspire connection, and elevate everyday experience.
Human-centered. Purpose-driven. Always.
Made for Humans | Designed for Experience
At SDI Design, people come first. We create bold, intuitive spaces that reflect culture, inspire connection, and elevate everyday experience.
Human-centered. Purpose-driven. Always.
Our People
& Culture
Made for Humans | Designed for Experience
At SDI Design, people come first. We create bold, intuitive spaces that reflect culture, inspire connection, and elevate everyday experience.
Human-centered. Purpose-driven. Always.
Working at SDI
If you thrive in a dynamic studio environment where autonomy meets collaboration with like-minded professionals, SDI Design could be the perfect fit for you. Our studio is a creative hub where projects evolve from inception to realization across diverse sectors including workplace commercial, retail, hospitality, residential, and wellness.
Expect your role to be both engaging and challenging, providing ample opportunities for skill development and growth within our entrepreneurial setting. SDI Design values diversity and is an equal opportunity employer, fostering a supportive culture that promotes work-life balance. Located in downtown Toronto’s Entertainment district, our office offers easy access by highway and public transit, ensuring a convenient commute - by Toronto standards, of course!
Our Leadership Team

Joanne Chan
BFA, NCIDQ, ARDIO, IDC
Principal, Chief Innovation Officer,
Workplace Practice Lead


Glenn Cheng
BID, NCIDQ, BCIN, ARIDO, IDC
Principal, Chief Quality Officer,
Project Design Lead


Mardi Najafi
MDes, BDes, IDC, ACIDO, LEED AP
Principal, Chief Creative Officer,
Retail & Hospitality Practice Lead

Our Team

Emaa Abbood
BID, intern ARIDO, PMP
Project Designer


Yuliia Atamanchuk
B.Des, M.Des
Project Designer


Boytcho Dinev
MSc (Physics), PMP
Studio Director


Sophia Duffus
PMP
Senior Project Coordinator


Kelvin Liu
BA (Interior Architecture & Design)
Project Coordinator & Architectural Technologist


Nicolas Masse
Adv. Dip. Interior Design, IDC
Project Designer


Paula Mendez
B.Arch, CPM
Architectural Interior Designer


Rebecca Punnett
Adv. Dip. Arch.
Project Designer


Marzieh Soleimani
M.Arch., B.Int.Arch, AACA, AIA
Architectural Interior Designer


Aida Soleymani
B.Arch., Adv. Dip. Interior Design, BCIN
Architectural Interior Designer


Jenna Waller
Adv. Dip. Graphic Design, 3rd yr student BID
Intern

The Perks
Continuing Education
Lunch & Learns
Knowledge Sharing
Leadership Development Program
Professional License and Accreditation Support & Reimbursement
Project Management Training
Internships and Co-op Programs
Medical and Prescription Coverage
Dental Coverage
Secure Bike Storage
About Us
SDI Design is recognized as one of Canada’s leading multi-disciplinary design studios, celebrated for delivering innovative, practical, and visually striking award-winning interior design services across retail, commercial, hospitality, and residential sectors. At the forefront of interior design and development, we are committed to continuous growth and excellence.
© 2025 SDI Interior Design & Project Coordination